What is New York Fashion Week?

NYFW is a week long fashion event held in New York City where many of the latest and greatest designers come together and showcase their new styles and creations. All of the beauty industry’s big names will be in attendance. There are runway shows back-to-back and sometimes they happen simultaneously, so there™s never a dull moment.

Attending NYFW is not easy. You can™t simply buy a couple tickets and show up (well, you can but it™s going to cost you a fortune). Most attendants are invited to this prestigious event or gain access because they are members of a relevant news or industry publication, like Vogue or Vanity Fair. For this reason, you may need to have some sweet connections if you plan on going to NYFW.

When is New York Fashion Week?

NYFW is held twice a year. Once in February and again in September. Each time the event lasts for 7 to 9 days and each day is packed full of runway shows and fashion displays for the entire day. It™s basically a week of heaven for those who love fashion and beauty!

History of New York Fashion Week

There is a rich history behind NYFW that dates all the way back to 1943. During this time, fashion industry leaders started an event called Press Week. This event was created during World War II when fashion industry gurus were unable to travel to Paris and bring new trends and styles back with them. Press Week featured designers from the U.S. and gave the American fashion industry a place to strut its stuff.

After many years, Press Week evolved into an integral part of the fashion world and became what is now known as New York Fashion Week. NYFW is regarded as one of the top fashion events and is grouped in the same category as Paris, Milan, and London fashion weeks.

Behind the Scenes

There are a lot of moving parts that makes NYFW work. There are the designers who create what is being showcased, the makeup artists who do the makeup for the models, and the hairstylists who do the hair. There are also the cosmetic brands, like , who provide the necessary products for those makeup artists and hair stylists. All of these people come together to create a week of magic at NYFW.

The Aveda Team

As mentioned earlier, Aveda plays a major role in NYFW. One big way they do this is by putting together a team of talented beauty professionals to work backstage. These pros work feverishly on the makeup and hair of the models. It™s an entire week of non-stop action. This team comes from different places within the Aveda network through a competitive application process. Becoming a member of the Aveda Team for NYFW is an experience that is certain to set you apart from many of the other beauty industry professionals.

One group of candidates for the NYFW Aveda Team are those who attend an Aveda Institute beauty school. At Inspire Greatness Aveda Institute, we encourage our students to apply to be part of the Aveda Team. Working in the fast pace of NYFW is one of the best learning experiences a beauty school student could hope for and our courses are designed to give our students the tools they need to thrive in such a setting.

If you dream of a career in the beauty industry and imagine yourself working backstage, this is one of the best ways to make it a reality.

Joining the Team

Contact us at Inspire Greatness to find out more about what it takes to become a beauty professional and to work backstage at events like NYFW. We pride ourselves in offering amazing opportunities like these for our students to take advantage of. In addition to NYFW, Inspire Greatness students can take part in the editorial remix, London Fashion Week, Beacon, The North American Hairstyling Awards, or a study abroad program. These opportunities are provided to give our students experience and exposure to some of the most competitive beauty industry jobs out there.

Join the Aveda family at Inspire Greatness. We can™t wait to hear from you!

The post New York Fashion Week: What Is It and How to Get Involved appeared first on Inspire Greatness.

Aveda Institute Denver kicked off their Earth Month events with their Cat Walk for Water on Saturday, April 4 alongside partner salon, La Tierra Salon and Day Spa in which 40 models took the stage and featured hair, makeup and upcycled looks inspired by recycling, composting and pollution. Looks were created by team, students and graduates. The show opened with a special sound healing featuring a drum circle, didgeridoo and chant to invoke the intention to create transformation: the idea that when we come together as a community with a common goal, we can transform and create change. The intention for this show is all about water conservation and supporting local partner, Western Resource Advocates to protect water resources in the West. The show raised $3,000 to go towards Aveda Institute Denver’s goal of $65,000. Aveda Institute Denver Phoenix also kicked off their Earth Month with their Cat Walk for Water and raised $1,800 from their show.

The shows primarily focus on hair and makeup using only Aveda products; however, some models did wear upcycled garments made from various materials like Aveda packaging, Aveda color tubes, paper products, aluminum foil sheets, soda cans, plastic water bottles, post-consumer goods, compostable materials that naturally return to the earth, and materials donated by , a Boulder-based company supplying natural compostable materials like cups, plates, cutlery.

The Provo Institute is changing up the Cat Walk for Water theme with a fashion show called “Fashion 2 Trashion'” featuring designs made out of recycled materials and materials from Kinabuti, a Nigerian-based design house. The show is presented by the team and students on Earth Day, Friday 4/22 at 6 pm. Tickets range from $10-$42. Aveda Institute Tucson will host its Cat Walk for Water on Saturday, 4/23 at 6 pm. The show carries the same theme as Denver and Phoenix but will be hosted at the Arizona History Museum. Tickets are available on Eventbrite.com and range from $15-$40.

All shows support Earth Month partner, . Visit the Inspire Greatness Institutes on Instagram for more pictures from the shows and future show info @inspireaveda.

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